I wish I could say my parents came from (insert country name here) & brought with them old secret recipes you can't find in cookbooks, and that's how PRiMO got started. But I can't!
It's more like this, by the age of 4, my Greek mother, who could only be considered a Saint, figured out the best way to harness my evil powers and keep me out of trouble, was to put me to work in the kitchen. Things were different then. Ingredients had to be natural and fresh. Everything was made by hand. Flavors were authentic. And daily gatherings around the kitchen table were a mandatory joyous affair. But this is how I grew up and it was what inspired my passion for good food and my love to
cook for others. In time, the evil turned good, along with a little skill finally, and presto... PRiMO!
PRiMO of course, came about much later, after traveling to several fascinating parts of the world, where I learned about local ingredients and spices and collected those special touches only the locals know. Back in my own kitchen this time, I began playing around with flavor combinations that for many seemed just plain 'wrong', until that is, they tried them. Today, we boast nine righteously delicious flavors with most of our fruit sourced from a single pesticide-free family farm and cooked with mad love to deliver fresh intensity to eager taste buds everywhere.
So, if you're looking for good food that delivers on the promise of good juju, you found it. You simply must try it to understand!
Here's to you Mom.
